Join PETA’s “Save Our Skin” Matching-Gift Challenge right now and your gift of just $2 or more will be matched to do even more to save animals from such

 

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Dear, A group of men dragged Daw across a blood-stained floor by her tail and ropes tied around her neck. They bashed the gentle cow over the head with a sledgehammer six times as she flinched and shut her eyes tightly against the blinding pain. She was still moving as they hacked into her throat and stabbed her in the chest.

This is the cruelty of the international leather trade—and we’re stopping it in its tracks. Join PETA’s “Save Our Skin” Matching-Gift Challenge right now and your gift of just $2 or more will be matched to do even more to save animals from such abuse. You’ve shown your commitment to animals as a PETA supporter, and we’ve set aside $50 of our matching funds just for you.

Daw took her last trembling breaths in a slaughterhouse in Thailand, but PETA entities have revealed time and again that no matter where the killing takes place—and no matter where the material is sold—leather is always a product of extreme suffering.

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Life for a tiny calf in the global leather trade typically begins when workers drag her from her bellowing mother, wrestle her to the ground, and mutilate her without any pain relief. She will likely spend her short, miserable life in filthy, cramped conditions.  If she’s eventually sent overseas for slaughter, she’ll suffer for every minute of a weeks-long trip aboard a crowded ship, knee-deep in a sickening slurry of urine and feces. Some of her companions might not survive the journey—succumbing to starvation, illness, or heat exhaustion along the way.

Help us reach our $250,000 goal to end this cycle of abuse. Your gift today will be matched to have three times the impact!

Once they reach the slaughterhouse, cows and steers face a harrowing death. Across various countries that supply the leather trade, investigators have documented workers bludgeoning animals, skinning them alive, butchering their still-conscious bodies, or leaving them to bleed out for several agonizing minutes as they writhe and thrash on the kill floor. Even workers who attempt to stun the animals before killing them often fail to render them unconscious—causing the traumatized animals to cower in terror, cry out, or struggle to escape their tormentors.

You can help spare animals the horrors of this deadly trade by joining our challenge with a gift of just $2 or more—please claim this generous  matching-gift offer right now.

Leather production is violence, and together,  we’re convincing corporations and consumers to say “no” to the abuse of vulnerable animals. Apple has stopped using leather in any of its products, and PETA has pushed and persuaded car manufacturers like BMW, Kia, Mercedes-Benz, and Tesla to offer models with leather-free interiors.  PETA entities are holding eye-opening runway disruptions and protests, launching headline-grabbing campaigns, partnering with designers to create cruelty-free collections, and conducting undercover investigations that expose and stop cruelty on farms and in slaughterhouses. We will never close our eyes to the suffering of animals like Daw, and with your help, we can spare sensitive souls like her the agony of being mutilated, bludgeoned, and ripped apart for leather.

Triple My Gift for Animals!

Join our text list to help animals faster & get local invites! Text LIST to 73822 By signing up, you agree to receive automated texts and calls from PETA and accept our terms and conditions. Message and data rates may apply. U.S. mobile users only. You can opt out anytime. This e-mail was sent by PETA, 501 Front St., Norfolk, VA 23510 USA.

We’ve set a deadline of June 30 to raise $250,000 through the “Save Our Skin” Matching-Gift Challenge. Gifts made after that date or after our goal has been met will not be matched, but they’ll still make a tremendous difference in our work to save animals from the global clothing industry and promote vegan fashion.